Ep 030: Business, Marketing & Coaching w/Floodlights’ Brandon & Chris

Ep 030: Business, Marketing & Coaching w/Floodlights’ Brandon & Chris

In this episode, we are joined by Brandon Reece and Chris Nordyke of Floodlight Consulting Group.  Floodlight Consulting is a business consulting company for the Restoration Industry.  We discussed the changes that we see coming in the industry, more effective ways of marketing, mentorship, the technology that could change the industry, and more!

What We Talk About

  • Who are Chris and Brandon
  • What is Broken in the Industry
  • Old Methods that Don’t Work
  • Marketing for Restoration Companies
  • Relationships with Insurance Agents
  • Changing Mindsets Around the Way Things Are Done
  • Changes Around Technology
  • What Changes Business Owners Should Be Looking At
  • The Paradox of Success
  • Marketing Practices
  • Importance of Mentorship and Coaching
  • When Should a Company Get Mentorship
  • Where to Find Brandon and Chris

Biggest Takeaways

  1. The Restoration Industry is rapidly changing and businesses are going to need to adapt and try new things in order to survive.
  2. New Technology could completely change the way we conduct crucial aspects of our businesses and the positions we hire for.
  3. Leadership starts with self-discipline and the modeling of the behaviors we want to see.
  4. The incoming workforce is completely different. In order to find people to hire we need to focus on creating a desirable company culture, developing soft skills, and involving and incentivizing them to be a part of the company mission.

Find our Guest

Previous Episode:

RD 029: Standards, Training and Bottom Lines w/ Mark Cornelius

Go Now >

Next Episode:

RD 031: Project Management Done Right w/ Tim Hull

Go Now >

About Your Host

Rico Garcia is a husband and father to two young boys and the host of Restoration Domination as well as the founder of EcoTek Pro and owner of a private marketing firm for contractors, Alpha Media Agency.

About the Show

The Restoration Domination Podcast with your host Rico Garcia. A show sharing information, tactics, business strategies, experiences, for the Restoration industry. Solo shows and interviews with some of the top industry leaders to help your business move up to the next level.

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